2026 RAV4

Disclaimer:

All prices, specifications, and availability are subject to change. New vehicle pricing displays the Total Suggested Retail Price (TSRP) first, followed, when applicable, by itemized dealer discounts and manufacturer rebates available to every customer, then an itemized service fee of $499, with the Serra Toyota Dealership Price shown as the final advertised price. TSRP is a manufacturer’s suggested retail price and may not represent the actual sale price. Used and certified pre-owned pricing displays the Market Value Price first, followed by the same itemized service fee of $499, with the Selling Price shown as the final advertised price. The Serra Toyota Sale Price and Selling Price include the service fee and reflect all itemized dealer discounts available to all buyers.  If Manufacturer rebates are applied; Everyone qualifies.  The Serra Toyota Sale Price and Selling Price do not include state and local tax, the Wisconsin title fee, the new plate fee or plate transfer fee, or the annual registration fee, which is set by the Wisconsin Secretary of State. The service fee is a dealer charge for preparing sale or lease documents; it is not a government fee and is not required by law. Additional manufacturer incentives that require specific eligibility, such as loyalty, conquest, military, or college graduate offers, may further reduce the price for customers who qualify. These are not available to all customers and are not included in the advertised price unless a specific offer states otherwise, in which case the qualifying conditions will be disclosed with that offer. Any price or payment contingent on financing through Toyota Financial Services will be identified as such, and a comparable price is available to customers who do not finance through Toyota Financial Services. Not all customers will qualify for all rebates or incentives; residency restrictions, credit approval, and other requirements may apply.

While great effort is made to ensure the accuracy of the information on this site, errors do occur so please verify information with a customer service rep. This is easily done by calling us at 414-281-3100 or by visiting us at the dealership.

MPG figures are EPA estimates. Use for comparison purposes only. Your actual mileage will vary depending on how you drive and maintain your vehicle, driving conditions, battery pack age/condition (hybrid models only), and other factors.

Vehicles listed as In Transit are not yet on our lot, and delivery timing may vary. Please contact our sales team at 414-281-3100 for the estimated arrival date.

Toyota Gold Certified vehicles include a 12-month/12,000-mile (whichever comes first) Limited Comprehensive Warranty from the TCUV purchase date, and a 7-year/100,000-mile (whichever comes first) Limited Warranty covering the engine, transmission/transaxle, and front- and rear-wheel-drive axle components. Coverage is subject to the terms, conditions, and exclusions of the written Toyota Certified Used Vehicles limited warranty. A copy of the written warranty is available for inspection at the dealership before purchase. A copy of any written warranty is available for inspection at the dealership before purchase. 

Certified and inspected vehicles may be subject to open (unrepaired) safety recalls. Check any vehicle’s recall status at nhtsa.gov/recalls or contact us before purchase.

Vehicles are subject to prior sale. Photos may not represent the actual vehicle. Please call 414-281-3100 or visit the dealership to confirm availability